Thought the Chinese crackdowns were over? Guess again. The online gaming sector might be the next target in Beijing's crosshairs after a strongly worded article from an affiliate of the state-backed
Xinhua newspaper took aim at the industry. Phrases like "spiritual opium" and "electronic drugs" were referenced in the since deleted post by
Economic Information Daily, though the story remains available in the print version. The article also flagged "widespread gaming addiction" among children, which could "negatively impact their growth."
Market movement: The news sent tremors through the gaming arena, with shares of Tencent (
OTCPK:TCEHY)
tumbling as much as 11% in Hong Kong and wiping nearly $60B off its market capitalization. A steep selloff was also seen at gaming companies NetEase (NASDAQ:
NTES) and XD Inc. (
OTCPK:XDNCF). Tencent went on to pledge limits on play time for minors - to just an hour during weekdays and no more than two hours during vacations and holidays - as well as forbidding in-game purchases (and a possible total ban) for kids under the age of 12.
"You can never pay too little attention to any Xinhua story," said DZT Research analyst Ke Yan. "The word choice of spiritual opium is especially harsh, it would be surprising if the regulators won't do anything about this."
Flashback: While Beijing has come down hard in recent weeks on e-commerce, ride-hailing and online education industries, gaming has been in its sights for quite some time. In 2018, China froze new game approvals for ten months, costing Tencent more than $1B in lost sales and a slump in its share price. In 2019, China also brought in rules that banned those under 18 years from playing online games, and last month it installed facial recognition systems for certain titles to prevent kids from using their parents' IDs for in-game purchases. (
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